Barely the wishes sent and the products labeled for the sales in store, that here we are all mobilized for the new edition of the Salon international de la lingerie de Paris!
“What is it”, “What are we going to do there? » are all questions that you ask yourself and to which we are going to answer on this subject: here we go!
International lingerie show in Paris, what is it about?
The Salon International de la Lingerie in Paris is the unmissable event for buyers in the lingerie sector. For 3 days, the community meets in Paris to create, innovate and share. It will take place on January 18, 19 and 20, at the Paris exhibition center, at Porte de Versailles.
Why participate in this fair?
The idea for Fillandises is above all to make itself known! We have already participated in this fair in January 2019 and we are delighted to be part of it again! This is a real opportunity for us to meet the major buyers of the moment! In addition, Fillandises will participate with the other Millennials brands in the final parade! And all that is without mentioning the atmosphere: we are immersed in an ultra glamorous and feminine universe for 3 days, we discover lots of other super cool brands, we meet the followers of our brand...
What trends will be presented at the show?
Each year, the Paris International Lingerie Fair strives to highlight certain seasonal trends.
During the January 2020 edition, 3 main themes will be highlighted:
– high briefs… Elegant and sensual, it's true that high briefs have recently made a comeback. At Fillandises, we love it. And you can find it with the Daisy or Magnolia models.
– the wedding collections… In January, the young girls who will get married during the year are already thinking about their D-Day outfit! At Fillandises, we imagined Anaé in white which combines refinement and lace to wear under the wedding dress.
– non-wired underwear… When you can wear wire-free bras, you do! This year, triangles, bras and headbands are all the rage! At Fillandises, all of our models are offered with or without underwiring to suit all body types.
Which models will be presented on the Fillandises stand?
Our entire new collection will be presented, including:
Daisy, a timeless item in the feminine wardrobe with its delicate lace,
Anaé fuchsia and its flamboyant color for a sparkling look,
Pink with its touch of lurex,
Marguerite and her Italian satin and French embroidery.
Of course, professionals will also be able to find our must-haves from past years on our stand: Camélia our timeless line, Dahlia our best-seller or the Cléo line. which represents femininity at all ages, as well as our entire homewear range.
What will the Fillandises stand look like?
The Fillandises stand will measure 12m2. It will be rectangular in shape, delimited by several racks in order to be able to present our collection of lingerie and homewear. In the center we will have a table and chairs in order to accommodate buyers.
We will have 3 models with us for the duration of the show. They will be there to present the models worn.
The Fillandises stand at the Paris International Lingerie Fair will be decorated in powder pink and white tones. It will be unique and recognizable thanks to its flowery wall that everyone will love!
Are you a professional and would like to meet us at the show on January 18, 19 and 20, 2020? Contact us at firstname.lastname@example.org
Otherwise, we can always meet at the shop at 23 rue Sainte Apolline from Tuesday to Saturday!